With teenage children in mind, I wrote a blog piece recently about embarrassing pictures on Facebook and questioned whether this affects your personal PR, reputation and even job prospects. Thankfully, on this subject at least, the European Commission is seeing sense by suggesting that internet users have the right to delete embarrassing content from social [...]
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About this blog
The Firefly blog features news, views, buzz and ideas around the PR and communications industry.
Social trends, PR and social media tools, communications strategies, attention grabbing WOM campaigns, entertainment hotspots, running integrated and pan-European campaigns, safeguarding reputations and managing crises are just some of the topics we’re talking about.
Reputation is everything: PRs should seek feedback
‘Little and often fills the purse,’ is how the saying goes. This is also our mantra for collecting client satisfaction feedback for 2011, to improve what and how we deliver to our clients. We used to survey our clients every year – which served its purpose – but it was not enough. What about the [...]