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About this blog
The Firefly blog features news, views, buzz and ideas around the PR and communications industry.
Social trends, PR and social media tools, communications strategies, attention grabbing WOM campaigns, entertainment hotspots, running integrated and pan-European campaigns, safeguarding reputations and managing crises are just some of the topics we’re talking about.
Tag Archives: pr creativity
Bookmarks from Delicious
- FBI plans social network map alert mash-up application - BBC News
- Rio, Katie and the Twitter Snickers adverts that left Mars feeling bitter - Independent
- Sudden slump in mobile sales hits Ericsson's recovery story - TMCnet
- Downton Abbey sees off Doctor Who at National Television Awards - Guardian
- Apple announces record sales of iPhones and iPads Guardian
Keeping a creative industry– how to generate ideas focused PR
The brainstorm is one of the most important elements to a knock out campaign. But how do you get the creative juices flowing? • Audience – always know who they are. My mother used to shout at me for judging people and stereotyping, but now it’s time to embrace it. Picture the audience, I mean [...]