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About this blog
The Firefly blog features news, views, buzz and ideas around the PR and communications industry.
Social trends, PR and social media tools, communications strategies, attention grabbing WOM campaigns, entertainment hotspots, running integrated and pan-European campaigns, safeguarding reputations and managing crises are just some of the topics we’re talking about.
Tag Archives: executive communications
Bookmarks from Delicious
- FBI plans social network map alert mash-up application - BBC News
- Rio, Katie and the Twitter Snickers adverts that left Mars feeling bitter - Independent
- Sudden slump in mobile sales hits Ericsson's recovery story - TMCnet
- Downton Abbey sees off Doctor Who at National Television Awards - Guardian
- Apple announces record sales of iPhones and iPads Guardian
In the wake of a PR crisis, time to reflect
I really enjoyed listening to this Guardian podcast on ‘reasons to be cheerful’ despite the glum economic environment. A key topic was Tony Hayward’s departure from BP, and with it, the end of some truly lamentable public statements. Unless you’ve been hiding under a rock, you’ll know that Mr. Hayward plus the word ‘gaffe’ have [...]