When my colleague Sophie shouted out over The Times that the sales of tablet computers will more than double next year – I thought, “now that’s interesting”. Personally, with a phone and laptop, I don’t feel the need to buy another device for me to carry around and sync up to everything else. Either way, [...]
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About this blog
The Firefly blog features news, views, buzz and ideas around the PR and communications industry.
Social trends, PR and social media tools, communications strategies, attention grabbing WOM campaigns, entertainment hotspots, running integrated and pan-European campaigns, safeguarding reputations and managing crises are just some of the topics we’re talking about.
Communication: Far more than just the right words
I studied French at university and to help me on my way I was armed with my trusty dictionary and the not so trusty Google translate. Today, Google has become a lot more reliable (although not fully). There are many tools available online to help us learn a language – from translations services, to pronunciation [...]