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About this blog
The Firefly blog features news, views, buzz and ideas around the PR and communications industry.
Social trends, PR and social media tools, communications strategies, attention grabbing WOM campaigns, entertainment hotspots, running integrated and pan-European campaigns, safeguarding reputations and managing crises are just some of the topics we’re talking about.
Tag Archives: death of the headline
Bookmarks from Delicious
- FBI plans social network map alert mash-up application - BBC News
- Rio, Katie and the Twitter Snickers adverts that left Mars feeling bitter - Independent
- Sudden slump in mobile sales hits Ericsson's recovery story - TMCnet
- Downton Abbey sees off Doctor Who at National Television Awards - Guardian
- Apple announces record sales of iPhones and iPads Guardian
PR agency laments the death of the headline
Spotted via Twitter, I found this article in the Washington Post particularly interesting. It discusses the evolving newsroom in the US which also brings challenges that resonate on this side of the pond. He makes two very good points: Point 1 – Back in the day, a traditional newsroom had three types of jobs: reporter, [...]