Case Studies.
Every client has a tailored strategy appropriate to its objectives.
TDK
Office: London, Paris and Munich
Our ten-year relationship with TDK saw the company emerge from its analogue past to become a credible brand for digital lifestyles, through Firefly-led consumer campaigns that touched many European countries. Our charter was to deliver PR campaigns that won over hearts and minds. We succeeded by appealing to the masses – for example, by hitting the road with a giant TDK trailer (pictured) that brought to life the company’s rich history of innovation that enables people to enjoy their passions, such as music and dance.
