Case Studies.
Every client has a tailored strategy appropriate to its objectives.
Memex
Office: Edinburgh
With a sensitive customer base of police forces and government agencies making for a limited pipeline of news, Firefly devised a pure thought leadership campaign for intelligence software experts Memex.
This seven year relationship saw Firefly develop letters to the editor, opinion pieces and proactive commentary in vertical press on a host of issues where Memex’s solutions could have a positive influence.
Topics included everything from tackling human trafficking, handling covert human intelligence and sex offender management to whether the arrival of Barack Obama would have a positive impact on the UK’s fight against terrorism.
Image courtesy of BAPCO Journal
