Archives by Post

• New location, new offices, new faces… | 25 April 2013
• Getting the best results out of your PR agency over the long term | 25 April 2013
• Is a PR agency’s location important? | 25 April 2013
• Modern PR event support: A PR’s diary | 25 April 2013
• The value of Vine for communications professionals: how to decide if it’s right for your brand | 20 March 2013
• Media Relations: How times have changed | 20 March 2013
• Five top tips for conference event success | 20 March 2013
• Firefly expands its team, following new client wins | 20 March 2013
• How better public relations can help to entice more women in to technology | 19 February 2013
• Podcasting: why it should be the PR consultant’s best friend | 19 February 2013
• Firefly’s John Craske interviews Chloe Daniel, Co-Founder of Job Bounties, about her PR experience so far | 19 February 2013
• Firefly Paris turns 13 | 13 February 2013
• Social media opportunism: how Oreo shone at the Super Bowl | 4 February 2013
• Firefly shortlisted for Golden Hedgehog Award for ‘Low Budget Campaign of the Year’ | 1 February 2013
• Reputation Management in the Twitter age | 1 February 2013
• Give as you Live beats off stiff competition to win Best Giving Platform at the Institute of Fundraising awards | 31 January 2013
• Reaction: “A good PR has to be a bit of an outsider” | 23 January 2013
• Firefly helps Job Bounties to shake up the UK recruitment industry | 18 January 2013
• Research reveals 85% of PR campaigns include data | 18 January 2013
• What does Facebook’s Graph Search mean for brands? Insights from Ben Gibson at The Search Agency | 18 January 2013
• Mr Selfridge: how the recently celebrated entrepreneur of the early twentieth century is still influencing commerce, PR and marketing today | 18 January 2013
• Firefly rounds up 2012 with three promotions | 17 January 2013
• Eat, drink – but make a call on getting merry – this Christmas | 13 December 2012
• The ultimate journalist Christmas gift guide | 13 December 2012
• “Networking” tips for Christmas parties | 13 December 2012
• The art of surveying: what works (and what doesn’t) | 26 November 2012
• A bit of Friday PR Fun – #PippaPRTips | 23 November 2012
• Digital PR – Watch what you tweet | 22 November 2012
• Five things Bill Clinton can teach us about smart business practice | 21 November 2012
• Why is London the centre of the PR universe? | 19 November 2012
• Social media and the US Presidential Election: could social sentiment analysis have predicted the result? And what does this mean for PR? | 19 November 2012
• The tech media landscape is evolving: is your measurement keeping up? | 19 November 2012
• It’s not what you do; it’s the way that you do it | 5 November 2012
• PR isn’t “brand journalism” – besides, the term is an oxymoron | 31 October 2012
• Public relations today: same old, same old… | 26 October 2012
• Why Likeability matters for brands | 16 October 2012
• What PRs need to know about how Mummy bloggers work with brands | 16 October 2012
• PRs – be aware of gender inequality in UK media | 16 October 2012
• Juice Jitters trend boosts the need for memorable online PR | 11 October 2012
• Precise Exchange event: “Coping With Social Media Crises” | 10 October 2012
• Good digital PR is essential, as online and offline merge | 1 October 2012
• Praise for M&S’s PR – and why brand likeability matters | 26 September 2012
• How can PR benefit from the growing ‘One Touch Wonder’ trend? | 25 September 2012
• How to write without waffle | 20 September 2012
• How good networking can benefit your PR programme | 20 September 2012
• How to write good PR objectives | 20 September 2012
• Firefly gets started on big data PR programme for Acunu | 19 September 2012
• Firefly appoints Phil Szomszor as Head of Business and Digital to fuel further growth | 13 September 2012
• Reasons to be positive about public relations | 10 September 2012
• Tips for getting execs ready for a PR video interview | 4 September 2012
• How to bake the perfect PR event Observations from a PR Intern | 31 August 2012
• Does the PR industry have bad PR? If it does, isn’t that a little bit ironic? | 28 August 2012
• Capitalising on the success of the Olympics for UK plc | 23 August 2012
• Vloggers – the new stars of the social media space | 23 August 2012
• It’s time to take more interest in Pinterest | 23 August 2012
• Savvis Selects Firefly for EMEA PR Brief | 3 August 2012
• Pitching to media via LinkedIn ads: the way forward for PRs? | 3 August 2012
• New Olympic sport for Digital PR – we introduce to you: LOCOG Dodgeball | 27 July 2012
• Standing out in the business press | 25 July 2012
• Catching the eye of the consumer press | 25 July 2012
• Making your campaign famous | 25 July 2012
• A Firefly Minute | 13 July 2012
• Dr. John Watson, the original PR professional? | 27 June 2012
• Gorkana’s “Behind the Headlines” features Firefly Head of Consumer, Fiona Hughes | 19 June 2012
• Polly Gowers, CEO and Founder of Everyclick, awarded OBE | 19 June 2012
• Arrival of the cookie monster? The changing value of PR content | 14 June 2012
• Effective public relations for sales generation: don’t lose sight of the brand | 14 June 2012
• The battle for digital PR: Google+ VS Facebook | 14 June 2012
• ExactTarget selects Firefly as UK public relations agency of record | 12 June 2012
• Fiona Hughes, Head of Consumer interviews Sasha Slater, Editor of aMuse Magazine, Pomp Magazine and Consultant for The Times Magazine | 18 May 2012
• Poacher turned gamekeeper: when you have experienced both tribes, who is the jungle VIP? | 18 May 2012
• Best of British? The opportunities that the Jubilee offers to brands and PR consultants | 18 May 2012
• The Centre for Effective Dispute Resolution (CEDR) brings in Firefly for campaign support | 14 May 2012
• Firefly Communications nominated for a Holmes Group EMEA SABRE Award | 30 April 2012
• Communicating a merger or acquisition: often, it’s a question of culture | 17 April 2012
• Is 2012 the summer of red tape for online PR? | 17 April 2012
• How social media affects the adoption of new technologies | 17 April 2012
• Is Klout just a bunch of twitter? | 30 March 2012
• Vimeo brings in Firefly to handle its European PR | 22 March 2012
• What PR consultants need to know about ScreenAgers, brand trust and reputation management | 22 March 2012
• The Budget 2012: Don’t be intimidated PRs! | 15 March 2012
• Sacha Baron Cohen’s Oscars PR stunt | 8 March 2012
• Lead from the middle or shine at the fringes? Public relations and the nuances of international PR coordination | 22 February 2012
• London 2012: sensationalism is part and parcel of journalism; public relations must be equally as bold | 22 February 2012
• Self-disclosure on social media: what happened when Firefly turned matchmaker and what does it mean for your brand? | 22 February 2012
• Clea Herrmann, Firefly Germany Country Manager, dies aged 43 | 16 February 2012
• Love match or love miss? Find your PR soulmate this Valentine’s! | 10 February 2012
• A day in the PR life: Ben Carey-Evans, Firefly Communications intern | 9 February 2012
• Mark Mellor, Firefly managing director, dies aged 49 | 30 January 2012
• Twitter: Power of the People. Firefly reflects on lessons learnt for public relations people and agencies | 27 January 2012
• Digital PR tips: Taking the good with the bad | 26 January 2012
• The world in a #: the age of nano-public relations | 24 January 2012
• Crisis communications: when it isn’t plain sailing, information is vital | 18 January 2012
• On matters of Wikipedia…can PRs really be Switzerland? | 11 January 2012
• Firefly shortlisted for Golden Hedgehog for best social media campaign | 11 January 2012
• Good PR habits to commit to in 2012 | 11 January 2012
• The PR Output-to-Outcome Ratio: Make it Worthwhile | 9 January 2012
• 2012 PR trends and predictions for keen communicators | 13 December 2011
• Effective public relations: Why PR consultants should be looking at Pinterest | 13 December 2011
• The top Christmas presents for PR consultants | 13 December 2011