About this blog
The Firefly blog features news, views, buzz and ideas around the PR and communications industry.
Social trends, PR and social media tools, communications strategies, attention grabbing WOM campaigns, entertainment hotspots, running integrated and pan-European campaigns, safeguarding reputations and managing crises are just some of the topics we’re talking about.
Firefly London wins PR briefs for housing and hosting brands
14 July 2010
by Firefly news team
Tags: analyst relations, climate neutral datacentre, corporate profiling, datacentre, eco-friendly IT, EvoSwitch, firefly london, forum management, Heineken, Hyves, LeaseWeb, MarcommIT, online PR, PR brief, PR contract win, Server Hosting, traditional PR, Wikimedia, wikipedia
by Firefly news team
Tags: analyst relations, climate neutral datacentre, corporate profiling, datacentre, eco-friendly IT, EvoSwitch, firefly london, forum management, Heineken, Hyves, LeaseWeb, MarcommIT, online PR, PR brief, PR contract win, Server Hosting, traditional PR, Wikimedia, wikipedia
Firefly London has very recently been awarded the Pan-European PR briefs to promote two companies: Leaseweb and Evoswitch.
Server hosting company Leaseweb is one of the largest and fastest growing companies in its field in Europe, serving the global market. LeaseWeb handles internet traffic for clients like The Wikimedia Foundation, operators ofWikipedia, Heineken, and Hyves, the largest social media site in the Netherlands. Evoswitch is the cutting edge, next generation datacentre, based near Amsterdam that is 100% climate neutral – providing customers with advanced, state of the art, eco-friendly and secure IT housing alternatives.
Firefly’s immediate brief is to build brand awareness in the UK and manage the Netherlands execution through Dutch PR agency partner MarcommIT, before embarking on a Pan-EMEA campaign to build the brands’ profiles across Europe. Firefly’s remit covers traditional and online PR, corporate profiling, forum engagement and industry analyst relations.
