Archives by Post

• Mark Mellor, Firefly managing director, dies aged 49 | 30 January 2012
• Twitter: Power of the People. Firefly reflects on lessons learnt for public relations people and agencies | 27 January 2012
• Digital PR tips: Taking the good with the bad | 26 January 2012
• The world in a #: the age of nano-public relations | 24 January 2012
• Crisis communications: when it isn’t plain sailing, information is vital | 18 January 2012
• On matters of Wikipedia…can PRs really be Switzerland? | 11 January 2012
• Firefly shortlisted for Golden Hedgehog for best social media campaign | 11 January 2012
• Good PR habits to commit to in 2012 | 11 January 2012
• The PR Output-to-Outcome Ratio: Make it Worthwhile | 9 January 2012
• 2012 PR trends and predictions for keen communicators | 13 December 2011
• Effective public relations: Why PR consultants should be looking at Pinterest | 13 December 2011
• The top Christmas presents for PR consultants | 13 December 2011
• Reaching Generation Y: what PR consultants should know about today’s young people | 8 December 2011
• European Tech start-ups need effective public relations | 22 November 2011
• “What should I wear?” Firefly sets trends, as it parties for Give as you Live | 21 November 2011
• A celebration, a mourning and a full decade of PR contrasts | 18 November 2011
• Ho, ho, ho! For PR consultants, it’s always an early Christmas | 10 November 2011
• How PRs can be savvier about leveraging email marketing | 10 November 2011
• PR top tips to reach Screenagers – the hyper-communicative generation | 10 November 2011
• PR – is it a woman’s world? | 10 November 2011
• Google + for brands = new channel for PR consultants to communicate directly | 8 November 2011
• How to manage a PR budget cut without bringing your communications effort to its knees | 18 October 2011
• Fovea’s Pete Corbin discusses ‘beyond viral’, digital PR and video content | 18 October 2011
• Claire Walker Talks Apple to PR Week | 18 October 2011
• Reputation management: RIM should seek PR advice | 12 October 2011
• Firefly Germany Celebrates 10 Years in PR | 11 October 2011
• How relationships between clients and PR agencies can thrive or nosedive | 20 September 2011
• The Infographic Age – How Communications Got Visual | 20 September 2011
• What We’re Raving About: Instant Feedback | 20 September 2011
• Freedom appoints Firefly to reposition for growth in TMT market | 20 September 2011
• The arrival of the social media engine: The next train-wreck or steaming success? | 22 August 2011
• Masternaut, Europe’s telematics leader, to boost PR profile with Firefly | 22 August 2011
• Let Your PR Agency Sweat the Conference Assets | 22 August 2011
• PRs ponder: how will Google+ stand up against the social media heavyweights? | 22 August 2011
• Happy Birthday Firefly – 23 years and still going strong! | 8 August 2011
• Search, social and video conf in one? We can’t stop talking about Google+…and why it’s brilliant for public relations people | 14 July 2011
• What We’re Raving About: Klout | 11 July 2011
• The Social Web is Not Flat | 11 July 2011
• Firefly Appointed to Launch £1.25 Billion Give as you Live Philanthropic Challenge | 11 July 2011
• Is Social Media Eating PR’s Lunch? | 11 July 2011
• Thorntons appoints Firefly Scotland for Login2Law launch | 17 June 2011
• Is Facebook heading for saturation point? Should this affect PR campaigns? | 14 June 2011
• Firefly PR does its bit for charity at Race for Life | 19 May 2011
• How to turn an amazing PR coup into a reputation liability | 16 May 2011
• BM caught in the middle of Facebook and Google spat | 13 May 2011
• The PR power in Twitter? | 11 May 2011
• Firefly fundraises for Cancer Research UK | 6 May 2011
• Firefly Accelerates the New Masternaut’s Market Debut | 6 May 2011
• PR hijacking – The Royal Wedding | 15 April 2011
• My advice for the ‘lost generation of youth’? Visualise your success. Now. | 14 April 2011
• Social media measurement: Is Hootsuite jumping into a black hole? | 21 March 2011
• Social media: whose domain is it? | 16 February 2011
• A career in PR; a great way to live and learn | 15 February 2011
• Firefly Scotland scoops financial business for Origo | 8 February 2011
• Crucial.com looks to Firefly to widen its appeal | 3 February 2011
• Communication: Far more than just the right words | 2 February 2011
• Will this be the year to weave kindness into your PR campaign? | 21 January 2011
• Everyclick selects Firefly to promote Give as you Live™ online shopping | 20 January 2011
• QR codes going mainstream and how to integrate with PR campaigns | 20 January 2011
• At 100, Michelin Guide still leaves PRs’ mouths watering | 19 January 2011
• Tune in to the Firefly Comms video | 18 January 2011
• New bribery laws that could affect PRs offering hospitality to the media | 18 January 2011
• Opinions: as clear as love and hate | 13 January 2011
• 2011: signposting this year’s PR priorities | 11 January 2011
• Future of the TV ad – will it impact the PR World? | 5 January 2011
• Reputation is everything: PRs should seek feedback | 29 December 2010
• Firefly Communications Group office opening times – Christmas 2010 and New Year 10/11 | 23 December 2010
• Social media: high- or low-maintenance? | 24 November 2010
• Appetite for tablets means PR must adapt | 19 November 2010
• Social Media PR support for Marie Curie Cancer Care | 17 November 2010
• PR via social media – the use of Facebook fan pages | 15 November 2010
• Protect your personal PR: start by erasing those embarrassing pictures from Facebook | 9 November 2010
• Constant communications – is it good for your mind? | 5 November 2010
• The digital effect on our nationals | 2 November 2010
• A Web 2.0 PR flop | 2 November 2010
• Halloween special: Tackling a PR crisis | 29 October 2010
• A landmark year for Germany | 11 October 2010
• PR and media – great relationships and knowledge is power | 7 October 2010
• Colour co-ordination and communication is the key to a successful PR presence at trade shows | 1 October 2010
• Will a haunting teenage past recorded on social media damage your personal PR? | 29 September 2010
• Steria Group Appoints Firefly | 28 September 2010
• Media filter: show me your true colours | 28 September 2010
• Tip 2: PR Planning: And the objective is? | 23 September 2010
• Ofcom’s media consumption report – knowing and engaging your audience | 1 September 2010
• Keeping a creative industry– how to generate ideas focused PR | 20 August 2010
• Social media sense = like striking gold | 18 August 2010
• Survey proves value of Digital PR: Twitter users, the most influential online consumers | 6 August 2010
• Firefly Scotland lands financial services PR brief | 3 August 2010
• Tip 1: General tips on completing a PR plan | 2 August 2010
• In the wake of a PR crisis, time to reflect | 29 July 2010
• PR agency laments the death of the headline | 26 July 2010
• How to write a great PR plan! | 14 July 2010
• Firefly London wins PR briefs for housing and hosting brands | 14 July 2010
• Crisis Management at CIPR’s ‘Communications Lessons of 7/7’ | 13 July 2010
• PR viral video campaign – “Spit happens” | 9 July 2010
• To charge or not to charge | 1 July 2010
• How to choose a PR agency? | 14 June 2010
• Premier property campaign for Firefly Scotland | 9 June 2010
• It’s all “TomTom Work” for Firefly Scotland | 9 June 2010
• Microblogging platform Twitter gives heads up about Cumbrian killer’s whereabouts | 3 June 2010